Archive for the ‘ SEM ’ Category

Still the Best Twitter Tutorial

Still got family and friends ask you what Twitter is? Send them the video and ask them to start the tweets! [ READ MORE ]

Is Google The King? China says Otherwise.

T.R. Harrington, Director of Strategic Direction & Product Development of Darwin Marketing, Shanghai spoke about search behavior and internet marketing in China. Unlike most markets around the world, Google is NOT king in China. Baidu has 68% of the search traffic with revenue growth up to $234 million USD. What makes Baidu unique is [ READ MORE ]

Buying into SEO: The What, How and Who

Buying into SEO is a difficult process. Without at least a basic understanding of SEO, it’s really tough to tell the difference between someone who knows their stuff and someone who talks a great game without backing it up with results. Many companies looking for SEO help — even those with a decent understanding of SEO [ READ MORE ]

Does your website have the credibility to attract users?

Website design is important to the success of any business because 46% of Internet users depend on the design of a website to judge the credibility of the company that website represents, according to a Stanford University study on website credibility. In other words, when it comes to your organization’s presence online, people judge the book [ READ MORE ]

The Master SEO and SEM Glossary

advertising network: A service where ads are bought centrally through one company, and displayed on multiple Web sites that contract with that company for a share of revenue generated by ads served on their site. algorithm: The technology that a search engine uses to deliver results to a query. Search engines utilize several algorithms in tandem [ READ MORE ]